Dude, Anonymouse, if you're looking at us who like to criticise, don't you think it'd be more effective to say "why don't you criticise those generic brands made in sweatshops in China?"? You obviously haven't had any PR training. If you're correct in your belief that all we do is criticise*, then appeal to that side of our nature. Play to our strengths. Don't expect strong results from us doing a 180 on our viewpoints. Guide us into it softly. Duh.
Dude, Anonymouse, if you're looking at us who like to criticise, don't you think it'd be more effective to say "why don't you criticise those generic brands made in sweatshops in China?"? You obviously haven't had any PR training. If you're correct in your belief that all we do is criticise*, then appeal to that side of our nature. Play to our strengths. Don't expect strong results from us doing a 180 on our viewpoints. Guide us into it softly. Duh.
* And you're really really not!