the wellingtonista

This is the first year I've had an entertainment book and I've been most impressed with how the staff handle it. A little courtesy helps a lot.

Most of the times have been at places I've never been before and I make a point of saying to the person sorting out the bill "We had a fantastic time, We've never been before but we saw it in the entertainment book and were glad we gave you a try."

Most business people know that you have to spend the most on advertising to get a new customer. When the cost of getting that customer is losing one $30 meal (would cost them max 40% of that in materials) out of a $120 - $160 bill, that makes excellent business sense. Especially as it doesn't require a big upfront investment like other forms of advertising.

Also the fact that my food bill usually pales in comparison to the wine bill helps :)

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